From 0 to 100K: The Science of Writing, Learning & Experimentation with Anne-Laure Le Cunff

“I didn’t have a goal—I just committed to showing up every day for 100 days.” — Anne-Laure Le Cunff, Ness Labs After publishing 100 articles in 100 days, Anne-Laure drove 6,000 subscribers to her Maker Mind newsletter. It was the tiny experiment that kickstarted her newsletter journey. But it was just the beginning. Today, her Maker Mind newsletter reaches … Read more

Building a $2M Newsletter While Getting Lazier

How can you turn a newsletter into a million-dollar business? August 2023: Katelyn’s Why We Buy newsletter just surpasses 50k subscribers and is on the way to earning $220k in revenue (as a side business). I wrote all about it here. Fast-forward 18 months: Why We Buy is approaching 70k subscribers and nearly hit $1M … Read more

Newsletter Revenue: Unique Ways To Make 6-figures #014

What are the most popular revenue streams for newsletters? And how many revenue streams do most newsletters have? In this episode, we review the revenue stream stats from the 66 Deep Dives that Chenell’s published for Growth In Reverse. We reveal what the 3 most common revenue streams are—but then they unearth the lesser-known revenue … Read more

What Do You Do When Your Newsletter Stops Growing?

He grew his newsletter to 55,000+ subscribers….and then hit a wall. Growth stalled. And revenue became unpredictable. What happens when an established newsletter hits a growth plateau? What can bring it back to life? When Chenell researched & wrote her Deep Dive on Ben Collins last year, all appeared to be going well for Ben … Read more

Turn Your Newsletter into a Sponsor Magnet #008

Need some brand sponsorship advice? Justin Moore is the one everyone points to. So we had to have him on the podcast to help us figure out how to pitch newsletter sponsors, and make more money from every brand deal. Oh—and Justin launched his brand new book Sponsor Magnet the day before we published this … Read more

7 of the Best Growth Strategies of 2024 #007

2024 is wrapped! So we thought it would be a great time to review what we thought were the best and most interesting growth strategies we discovered during the year. We pored through all of the GIR Deep Dives I researched and published in 2024 and pulled out the most interesting ones to share with … Read more

Spicy Newsletter Takes: Should You Really Do This? #006

There’s a lot of conflicting advice floating around the newsletter space. And we decided it was time to talk about it all: Take your newsletter to the next level with GIR Pro: https://growthinreverse.com/applyGet free access to 75+ newsletter Growth Levers here: https://growthinreverse.com/growth-levers-library/ LINKS MENTIONED Thanks to Tim Forkin for editing these episodes. Love what you’re hearing? It would … Read more

How To Grow Without Social Media #005

Contrary to popular belief, you can grow your newsletter without social media. In this podcast episode, we take a look at some of the biggest newsletters that have grown to 50k subscribers and beyond without relying on social media. Get free access to 75+ newsletter Growth Levers here: https://growthinreverse.com/growth-levers-library/ Start collecting testimonials with Senja: https://growthinreverse.com/senja LINKS MENTIONED … Read more