Join Chenell and Dylan every week to learn the most effective and unique newsletter growth strategies, hear from newsletter experts, and figure out how to turn your newsletter into a profitable business.
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Recent Episodes
- The #1 Thing These 3 Newsletters Got Wrong (and How to Fix It) — Newsletter Roasts Vol. 2
“I don’t know who this is even for.” — Dylan Redekop Three roasts are better than one! We did the first official GIR Newsletter Roast was last month where we roasted Daren from Craftsman Films. Daren was doing a few things right but had a lot to improve on, - 40 Followers to $1m: Dave & Mar Kline Built a Creator Business in 3.5 Years“Quantity leads to quality, but when you find a winner, you have to double down.” — Dave Kline, MGMT Playbook Dave Kline’s rise on LinkedIn is hard to miss. I watched his follower count go up and up and up every day—so I had to do a Deep Dive
- Brutally Honest Newsletter Roast: What Works, What Doesn’t, and What to Fix“Just focus on the one goal on your landing page—which is getting people on the newsletter.” — Chenell Basilio We sent out the call to get your newsletter roasted. Over 20 listeners submitted their newsletters. And today, we’re roasting the first one: Craftsman Films Shout-out to Daren Smith of Craftsman
About the Hosts
Chenell Basilio
Chenell is the founder of Growth In Reverse, a research-focused brand in the newsletter and audience growth space. She launched it back in December 2022, and has grown the newsletter to over 40,000 subscribers in less than 2 years. She has experience in all facets of digital marketing, building out her first website back in 2014.
Dylan Redekop
Dylan is the founder of Growth Currency Media, a newsletter business he started building in his free time during the pandemic. He launched his newsletter Growth Currency back in January 2021 where he publishes regularly about newsletter growth, optimization, and monetization. Dylan lives on the West Coast of Canada with his wife & kids, where he also works from home in his jungle office.
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