How Eddie Shleyner converts visitors at 2X the normal rate.
Welcome to Day 10 of the 30 Days of Growth.
This is a pop-up newsletter put together by Chenell from Growth In Reverse. I’ve pulled 30 creators together to help give one short, actionable way you can either grow or improve your email list.
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You can view all past issues of the 30 Days of Growth here.
Let’s talk through how Eddie Shleyner (of VeryGoodCopy) uses a layered social proof wall to help him grow to 80,000+ subscribers.
He includes some of the most social proof I’ve ever seen for a free product (i.e. his newsletter). At first, I thought it was overkill, and it might be.
But then I realized he’s building a conversion machine.
Most people sprinkle testimonials around at random. Eddie has instead built a conversion engine you almost can’t say no to.
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