How Esteban Perez publishes 110 posts a week, drives 4+ million monthly views, and has turned it into over 36,000 newsletter subscribers… with a two-person team. It’s really hard to post consistently on social these days, while actually seeing results. Between drafting, researching, formatting, and hitting publish, one post can eat an hour before you … Read more
He launched his anonymous Twitter account in December 2021, in 28 months he had built it up to over 455k followers. His newsletter goes out to over 65k readers. And his podcast gets 50k to 100k downloads per episode. 🤯 This is a deep dive into how Yossi Levi built The Car Dealership Guy. A … Read more
Milly Tamati has built one of the most impressive businesses built off the back of a newsletter that I’ve seen in a while. After realizing the typical “job” roles didn’t match her experience and skills, she took it upon herself to create a community for people with squiggly careers. And she’s built a multi-6-figure business … Read more
Trung Phan is a master at going viral. He’s built up an audience of over 680k people on Twitter in just 3.5 years. He has a methodical approach to making sure something is going to go viral before he even hits publish. And he’s been able to translate that into a thriving newsletter called SatPost. … Read more
I’ve been writing this newsletter for almost 3 years (launched in December 2022), so it’s hard to remember what happened in the early days. So I recently went back into my analytics and saw some wild milestones: I couldn’t believe it. I knew I grew fast, but I don’t remember it being that fast. So … Read more
Sam was tired and sunburnt. Again. It was the summer of 2012, and Sam Parr’s hot dog stand had just sold its last smokie. He’d spent the whole day on a hot Nashville sidewalk shouting “Alllllll beeeeeeef!” and having conversations with strangers in 99-degree heat. It’s wild to think that only a few years later, … Read more
Anne-Laure Le Cunff went from zero to 6,000 newsletter subscribers in just 100 days, built a 100K+ subscriber base, and created a six-figure community—all while completing her PhD in neuroscience. Here’s how her experimental approach created a flywheel of growth. You can read the full deep dive into Anne-Laure’s journey here. The 100-Day Challenge That … Read more
He went from tinkering around on the internet, sharing his random business ideas, to writing a newsletter that makes him half a million per year. In just 4 years, he’s grown his newsletter to over 59,000 readers. And he makes about $500,000 a year from that newsletter. And did I mention this is his side … Read more
He had no audience in 2021. Now, just 3 years later, Aakash Gupta has over 300k followers and 105k email subscribers. He’s been able to turn that audience into $624k annual recurring revenue with his paid newsletter around product management. Aakash writes the Product Growth newsletter, where he shares deep dives, insights, and strategies product … Read more
I’ve never done one of these “business recaps” but I felt like this year warrants one, so here goes. By the Numbers As for the newsletter, I started the year at 28,392 subscribers, and ended 2024 with 39,871. We briefly hit 40k subscribers for a few months but I was actively unsubscribing lots of spam … Read more