He’s made over $5 million from brand deals and sponsorships alone. And now he teaches others how to do the same with his newsletter and brand called Creator Wizard. There are very few people who have been on both sides of the negotiation table when it comes to brand partnerships: Add on top of that … Read more
In 2019, she was asking “What the f*ck is a newsletter?!” Now, she has over 2.9 million subscribers. Heather Cox Richardson writes the Letters From an American newsletter, the largest publication on all of Substack. The newsletter is a daily piece Heather writes where she takes the day’s news, and simplifies it down into layman’s … Read more
While learning how people grew to 50k subscribers is awesome, I thought it would be interesting to hear first-hand from someone who has built up a comparably smaller list, yet who is making an absolute killing from her newsletter. I immediately thought of long-time Growth In Reverse subscriber and Pro member, Jess Campbell. Jess is … Read more
Can you imagine sending your first edition of the newsletter to over 5,000 readers? And within 7 months of publishing that first newsletter post, having your subscriber count grow to over 35,000… That’s exactly what Tom Alder has done, and he’s now built an audience of more than 55k in just 14 months. Tom writes … Read more
Hunter Harris writes the newsletter “Hung Up,” which has over 85k subscribers – ranging from movie stars, publicists, writers, and generally people who generally LOVE pop culture. She has been writing about movies and celebrity drama most of her life, most recently as a staff writer for Vulture and New York Magazine before leaving to … Read more
This is Part 2 of my deep dive into Lenny Rachitsky and how he’s built his newsletter. In the first part, I covered how he’s been able to grow his newsletter to over 377k people. If you missed that issue, you can go back and read about Lenny’s Newsletter growth here. This was originally published … Read more
I’ve spent thousands of hours studying hundreds of creators over the last 19 months. There are 3 things I’ve found that they all have in common. Two of those are quite obvious, but one is not as much. Without burying the lead, let’s jump into it: 1. They Put Out Good Content Good content is … Read more
Dave Kline went from a decorated management career with Bridgewater to a social media influencer with over 200k followers. When he started on Twitter in 2021, he went from 40 followers to over 60,000 followers in just 8 months. And he was able to turn his social media following into a million-dollar creator business in … Read more
He went from getting hired to write job board submissions to a professional copywriter with almost 70,000 subscribers on his email list in just a few years. Eddie Shleyner has turned his love of copywriting into a full-blown business that has pulled in more than 7-figures. And he’s not a creator who just posts for … Read more
She’s built her Twitter account to over 125k followers and has a raving fanbase of 26k high-performing founders and CEOs reading her newsletter. And while her doctorate degree and “high-performance” niche might make her sound unrelatable, she’s actually one of the more down-to-earth creators I’ve come across. We’re talking about Dr. Julie Gurner – and … Read more