“Just focus on the one goal on your landing page—which is getting people on the newsletter.” — Chenell Basilio
We sent out the call to get your newsletter roasted. Over 20 listeners submitted their newsletters.
And today, we’re roasting the first one: Craftsman Films
Shout-out to Daren Smith of Craftsman Creative and Craftsman Films for being our first guinea pig with this experimental episode.
In this episode, we cover:
- Why we’re doing a newsletter roast & how you to submit yours
- Roasting Daren’s newsletter landing page—what *not* to do with yours
- The thank-you page mistake that might be costing subscribers
- Breaking down the welcome email—what works, what’s missing
- A surprising tagline Daren should be using everywhere
- The power of storytelling and why Daren should lean into his expertise
- Social media strategy: what he’s getting right and what could be better
- Final takeaways: How Daren (and you!) can optimize your newsletter experience
- …and more!
Take your newsletter to the next level with GIR Pro: https://growthinreverse.com/pro
Get free access to 75+ newsletter Growth Levers here: https://growthinreverse.com/growth-levers-library/
LINKS MENTIONED
- Daren’s Craftsman Films newsletter
- Want your newsletter roasted? Submit it here.
- Growth In Reverse PRO Community
- Check out ALL the Growth In Reverse Deep Dives: https://growthinreverse.com/archive
Thanks to Tim Forkin for editing these episodes.
Connect With Us
Our Newsletters
Rate and Review
Love what you’re hearing? It would mean the world if you took the time to subscribe, and leave us a rating & review on your favorite podcast platform!
Thank you!
Chenell & Dylan