Daily Newsletter Experiment: 3,714 Subscribers in 30 Days

What started as a simple idea to test cross-promotions turned into one of the more successful newsletter experiments I’ve ever run. My “30 Days of Growth” pop-up newsletter generated 3,714 subscribers in just 30 days, with 1,757 being completely new to my audience. You can also listen to a podcast episode recap of this experiment … Read more

The Refind Ads Experiment 🧪

refind ads

The first time I heard about Refind ads was in mid-2023 from another newsletter operator who had been trying out their ads platform. They had said it was working really well, but at the time I was about 4 months into the newsletter and not really sure how to monetize it. So spending money growing … Read more

You Don’t Need 50,000 Subscribers

50k subscribers

I’m just going to jump right into it. I feel like I’ve failed some of you. I feel like I’ve created this narrative that you need 50,000 subscribers to be successful. While I never actually said this and it’s not something I believe at all, I can see how the arbitrary 50k threshold for me … Read more

1400% Growth: The Lead Magnet Experiment

lead magnets for newsletters

Note: this experiment all started with a friend reaching out about a giveaway they were running. In short, you can sign up to be entered to win over 670 prizes, including a chance at being featured in front of 230,000 entrepreneurs. Until now, I’ve only posted deep dives on this website. And while they’re helpful, … Read more