Welcome to the Growth In Reverse podcast — in this episode, cohosts Chenell Basilio and Dylan Redekop dive into some of the biggest mistakes that can hold back your newsletter growth.
Timestamps & Key Takeaways
- 00:00 The Biggest Newsletter Mistakes You Might Be Making
- 01:37 Mistake #1: Weak Content & Format
- 05:00 Mistake #2: Hiding your subscribe form
- 06:54 Mistake #3: Too many other links in bio
- 08:41 Mistake #4: Unclear value
- 10:03 BONUS Mistake: Not collecting social proof
- 11:26 Mistake #5: Not sending a welcome email
- 13:06 Mistake #6: Using the same welcome email for everyone
- 17:54 Mistake #7: Ignoring social media
- 21:35 Mistake #8: Not collaborating with other creators
- 21:42 Mistake #9: Not using lead magnets
- 25:33 Mistake #10: Not thinking about revenue soon enough
- 26:31 Mistake #11: Adding *too many* revenue streams
- 28:42 Mistake #12: Promoting sponsors & affiliates you don’t believe in
Links Mentioned
- Alex Garcia’s Optimized Onboarding Strategy
- Katelyn Bourgoin’s Reverse Lead Magnet Strategy
- Growth In Reverse Pro Community
- How Olly Richards earned $175,461 from a Google Doc
- Start collecting testimonials for free with Senja
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Thank you!
Chenell & Dylan
